What’s new in the blog?
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In theory, as school owners and school directors, we all want dream students (dream clients), and sometimes it seems like the road to get there is very bumpy.
I'm here to tell you it's not that difficult, but you have to be firm with yourself and consistent in some...
Remember I have asked you a few days ago to start writing down your most burning questions?
I have done the activity and have identified 40 burning questions regarding the future of my academy.
Above is a wordcloud I created with all the questions included.
When you look at it, it's totally...
In times of uncertainty, we will automatically procrastinate on things we fear the most.
Also, many times we turn a blind eye to something we know is not going well.
These two gut reactions on their own can cost us years of hard work to rectify.
For years, I avoided looking at the...
If you're feeling bad about not having offered anything for free since the lockdown, or if you're about to ask for money now, this article is for you.
When the lockdown started, countless companies, schools decided to offer their services for free for the coming period.
How many services did you...
My answer to your question: "How not to get mad, when competition copies me."
Do you really have time for that? Where do YOU get your ideas from? Don't you observe others? Doesn't it ever happen to you that you love the reception area of a school and want to do the same? Or you love how easy they...
After the first few months, at the end of a first module you might inevitably have some students drop out.
You can’t altogether avoid it, but you can take many steps as a school owner to minimise dropout and, at the same time fill in vacant places.
This is my TOP 10 ACTION LIST to...
Have you ever, even if for a few seconds felt being a school owner would all be so much easier if you were single?
If there wasn’t someone waiting for you to have dinner with them and nudging you to close and go home, or turn off the laptop or put down your phone.
It might sound insane, but...
I had to let go of one of my teachers right before Christmas.
It was a real tough decision. I had my internal debate about the limits of my school and my students, but finally, it hit me: I was risking too much.
I had hired her in August. She is hilarious and a hard worker. She is also very...
The last four months have been a crazy ride, but in the end, I pulled it off with success and couldn’t be happier! I recruited brand new staff and moved into a new building while increasing the number of our students by 40%.
Back in June, after having agreed with one of my teachers to make...
by Sarah Waddington
I must confess, when I first started my online teaching business ‘Teatime English’ a year ago, I really didn’t know what I was doing. I am pretty terrible with both technology and organising projects, which were both necessary skills! I had to learn quickly.
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Looking back at my first year as a school owner I was totally lost on pricing. I knew what other academies charged, I also had an idea about the cost of running the business and the prices I wanted to charge.
What I didn't have in mind at all were local habits and especially public holidays. By...
When I started out I gave classes as a private teacher, aiming at all the public, without restriction to age, interest, language level and objective.
Though always with a dream at the back of my mind to once have students that are all the same type, the age and type I like teaching, people that...
